Paused Job Case Study
Project Overview: As the number one job site in the world, Indeed helps people get jobs. This project is focused on the employer experience when pausing their job on the website.
Duration: April 2023 - September 2023
Project completed for mentorship practices
Responsibilities:
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Product UI/UX Design
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Design Iteration
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Wireframing
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User Testing
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User Research
The Problem
When an employer pauses (or closes) their PPA sponsored job, we end their sponsorship plan but do not inform them of this. If they go to re-open their job, if they choose to sponsor again, the price per application could have changed. There is also confusion about whether pending applications are disregarded when pausing or if they will still need to review any pending applications within their 72-hour timeframe. This can cause frustration in the employer experience.
Hypothesis
By informing employers of the implications of pausing their current job and what will happen to their applicants, their sponsorship, etc, this will help employers better understand how Indeed works and lead to decreased employer frustration and confusion.
Success Metrics
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Re-sponsor rate
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increase revenue
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Decrease in refunds
Goal: Come up with 2-3 design approaches on how to fix this client experience
Customer need statements
1
Angela is the HR Manager for a medium sized company that is looking to open several new locations. Due to the increased workload of hiring for multiple locations over the next year, she is hoping to find the best possible candidates without spending a large amount of their recruiting budget prior to opening.
2
Craig is a small business owner who typically spends most of his day helping his employees out in the field and meeting with clients. He doesn’t have much time but has been struggling to keep up with his growing business due to being short staffed. Since he is typically on the road and has a rotating schedule he is not always able to check his account. He needs an easy way to attract and manage candidates so that he can reach out and set up interviews in his spare time.
3
Joanna wears many hats and has just recently taken over her companies indeed account. Since starting, she has noticed that one of the departments has been having a number of employees quit after only a few days on the job. She hopes to attract as many applicants as possible in case they need to replace someone even just for the day. They are open to people without experience as long as the candidates are motivated and willing to roll with the punches.
Paper Wireframes
Potential design solutions:
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Pop up educating the client on what happens when they pause the job (phase 1)
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Transparent information on pop up and recap screen (point out pending charges in maybe another color, etc?)
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Provide solution of pausing intermittently (pause for 72 hours or pause indefinitely until reopen and lose sponsorship)
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Pause (doesn’t lose sponsorship as it is paused) / Close (lose sponsorship)
Pop-up Screen Changes
Added a pop-up option that describes what the main changes will be to your "Sponsored Job Plan" when you pause your job. This is to decrease confusion prior to pausing a job.
Long-term option: Provide additional window to allow users to keep their sponsored job pricing by pausing for 72-hour period.
Summary Screen Variations
Original
Mockups
Original Screens
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These are the original screens utilized. During the design steps ahead, I wanted to find a better way to display important information without changing the overall feel of the screens and process.
Final Three Options
Usability Test
Goal of test:
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Gauge if users understand what happens to their PPA sponsorship plan when they pause their job
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Gauge if users understand the information presented on recap page
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Gauge if users find value in the data/information presented
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Gauge if users understand the pricing breakdown and pending charges
Participants: 6 Individuals
Unmoderated Usibility Study
Length: 30 minutes
Research Questions
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Do users understand the changes that may occur when pausing their sponsored job? Such as pricing changes/pending charges continuing?
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Do users understand the breakdown of their outcomes (charged applications, applications rejected, pending applications)?
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Do users understand that they need to review any “pending charges”?
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Do users find the data points presented in the summary page valuable?
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What questions do users have after going through this user flow? What information is missing that would be helpful?
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Do users prefer summary page 1, 2 or 3?
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Do users have any questions while going through the process of pausing their job?
Design Process
Main Focus for Design Iterations
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Make language simple and concise
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Simplify the amount of colors used. Utilize orange (warning), Red (missed), Green (success).
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Follow design requirements, "Sponsored Job" is always capitalized
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Hierarchy formatting (Important alerts toward the top)
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Prioritize information that helps users understand their total spend, pending charges, and what happens to their sponsored job plan when they pause their job.
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Create mobile versions for final designs
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Create a few summary screen options
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Create different options for verbiage
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Alignment and structure
Synthesized Results
Summary
Short term recommendations:
1. Consider changing the verbiage on the pop-up window to make sure people know they still need to review pending charges after pausing the job.
2. Make sure the pie chart is uniform and centered
Long term recommendations:
1. 72-hour pause option or the option to slow application flow
2. Consider ways to have the pop-up information appear when hovering over the link
Final Iterations
Added bold text further explaining pending applications
Added further information regarding performance insight
Fixed proportion issues with pie chart